Apple's new smartphones may increase in price by 30 percent due to the customs duties imposed by the administration of U.S. President Donald Trump. This was reported by Reuters.
According to analysts surveyed by the agency, Apple may mitigate the negative impact of customs duties by raising the prices of its products, including the iPhone, by 30-40 percent. Nil Shah, head of Counterpoint Research, stated that Apple will be forced to raise prices by a third to cover import customs duties.
It is noted that Apple has shifted part of its production from China to India and Vietnam, but these countries have also imposed respective customs duties of 26 and 46 percent. "Our forecast suggests that Apple will postpone a significant increase in smartphone prices until the fall, when the iPhone 17 is expected to be released," said analyst Angelo Zino.
According to forecasts by analysts at Rosenblatt Securities, the price of Apple's cheapest smartphone — the iPhone 16e — could rise from $599 to $856. In turn, the price of the iPhone 16 could increase from $799 to $1142, while the flagship iPhone 16 Pro Max with 1 terabyte of storage could rise from $1599 to $2300.
Reputable insider Min-Chi Ko suggests that Apple may raise product prices or expand production in India to combat U.S. import customs duties.
Photo: Reuters
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