Djokovic appointed advisor to General Atlantic

In the history of world tennis, Novak Djokovic occupies a special place. Zamin.uz reported on this.

Now he has begun to expand his activities beyond the tennis court as well. The Serbian athlete has been appointed as a global ambassador for the private investment company General Atlantic.

This major event further enhances the athlete's reputation in the business field. According to information officially announced by General Atlantic, Djokovic will stay with the company's management and investors.

He will try to apply his many years of experience to business. Bloomberg reported this appointment.

This decision was announced during preparations for the Wimbledon tournament. Djokovic had already invested in projects related to healthy lifestyle.

He had invested in Waterdrop and other brands. Now he collaborates with General Atlantic.

This company is focused on health preservation and fitness development. Djokovic's experience becomes an important asset for General Atlantic.

The company pays great attention to the sports sector. Collaboration with Djokovic strengthens private investment funds' entry into tennis.

This brings new investments to the sports industry.