
Famous supermodel and entrepreneur Tyra Banks is once again in the spotlight with her new idea. This was reported by Zamin.uz.
Her company Smize & Dream has launched a product called Hot Mama, which is “hot ice cream.” According to CNN, this new drink has been very successful in Australia.
Tyra Banks now plans to develop the project in the United States as well. Special Hot Mama cafes are expected to open in the country in the near future.
Banks promoted this product on social media, emphasizing that it differs from ordinary drinks. According to the advertisement, Hot Mama is not a latte or hot chocolate, but diluted hot ice cream.
It is served in a liquid, warm, and ready-to-drink form. Heated by shaking in a special way, this product has a soft and creamy consistency and can be drunk directly from the glass.
Opinions about the Hot Mama product on social media vary. Some consider this idea very amazing, while others think that drinking ice cream hot is illogical.
Nevertheless, Tyra Banks’s “hot ice cream” is already attracting great interest worldwide. There are thoughts that this innovation may capture the attention of many people and become a new trend.