The famous Finnish brand Nokia announced at the beginning of this year that it had stopped smartphone production. This was reported by Zamin.uz.
Seven months later, the company announced its return to the market with a new approach. This time, Nokia plans to restore its brand not alone, but with a reliable and experienced partner.
According to official sources, the company is looking for a manufacturer ready to jointly create and distribute mobile devices on a global scale. In recent years, Nokia smartphones have appeared in the market based on a licensing agreement with HMD Global.
This contract will end in 2026, but the likelihood of its extension is low. Currently, HMD continues to produce devices under its brand, which indicates a gradual end to the relationship with Nokia.
Thus, Nokia has decided to start its journey with new partners. According to technology analysts, the Nokia name does not hold the same significance for today's younger generation as it once did.
For the brand to succeed in the modern market, not only a creative approach is necessary, but also devices that meet the demands of the times and proper positioning. If the company finds a quality partner and produces new smartphones that are functional and aesthetically appealing, this could mark a new stage of development for Nokia.
Otherwise, this effort may remain symbolic. In January 2025, it was officially announced that Nokia had stopped smartphone production under its brand.
This decision was made due to difficulties in competing with giants like Apple and Samsung. Now time will tell — will Nokia regain its place in the market or remain just a page in history.
But one thing is certain: this step has sparked the interest of fans, and the whole world is closely watching the brand's next moves.
